Laundry business opportunities are currently quite promising.
Especially in big cities where the majority of people do not have enough time to wash their own clothes.
This is what business people take advantage of to build a laundry business.
In fact, now there are many laundry businesses that have successfully opened branches and earned huge profits every month.
So, for those of you who currently have a laundry business and intend to open another branch, of course there are several things that need to be considered.
You can read this article to learn more about how to develop branches in the laundry business.
Guaranteed to be no less successful than the central business!
So that your laundry business branch can make a profit, here are some ways you can do it.
Determine the Best Price
If you have a laundry business branch in a different area or city, you should determine the market price for laundry per kilo in that area.
Because laundry is a business sector with very tight competition.
So, you have to offer a price that matches the market price.
One way is to conduct a competitor analysis in the area.
Adjust to the target market and community category there.
If you are targeting students or office workers, of course the pricing will be different from that in elite housing.
This means that you also have to consider their economic conditions.
Provide a more affordable price range for students or office workers.
For example, IDR 9,000/kg for dry cleaning and ironing services.
Provide Quality Service
In order for your laundry business to have many customers, of course you have to provide quality service .
Therefore, you are required to maintain quality and improve services as time goes by.
In fact, if you have good service, consumers usually won’t mind high prices.
Because, in principle, ‘there is a price, there is quality’.
Well, the form of service to consumers is also very diverse.
For example, the friendliness of the staff when receiving laundry from consumers, the condition of the clothes after washing, and the quality of the laundry results.
Pay Attention to Punctuality
It is important to understand that time is of the essence in the laundry business.
If your laundry business center has good punctuality, then apply the same standard to your business branches.
This is mandatory because punctuality will be related to customer satisfaction who use your business services.
If you are unable to manage your time well, then the worst possibility is that your business will get a bad assessment and reputation from customers.
Therefore, you must be able to complete the customer’s laundry according to the promised time.
If you want to be more effective and efficient in managing your laundry business , you can use special software for laundry businesses , such as Olsera or AZlaundry .
Create a Variety of Services
If initially your laundry business branch only accepts laundry services by the kilo.
So now you can try to create more varied services.
For example, express laundry , special laundry for certain items such as blankets and carpets, laundry for bags, and so on.
In fact, you can also provide several fragrance variants that can later be selected according to customer taste.
This method will certainly help develop your laundry business branch to be more successful.
Recruit Competent Employees
When running a laundry business operation , you certainly won’t be able to do it alone.
So, you need to recruit some employees who are considered competent.
Well, one tip you can try is to choose employees who understand your laundry business sector.
They must understand how to wash and iron according to SOP.
You can find these employees around your place of business or through recommendations from people close to you.
Do Marketing
In this laundry business, you can do marketing in a simple way.
For example, distributing brochures to the surrounding environment, putting up banners , or even doing promotions on social media.
If you don’t have a big budget for offline marketing, you can use online methods which are easier and cheaper.
You can register your laundry business branch to Google My Business.
The goal is for your business to appear in search engines and add reviews from customers who have used your laundry services .
In addition, you can also provide promotions through social media, such as free washing of 1 kg after 5 washes at your laundry .
Or, give discounts on certain multiples.
Manage Business Finances Well
A growing business must be accompanied by good financial management skills.
This means you have to start recording every incoming and outgoing transaction.
Starting from monthly operational costs, equipment maintenance, monthly income, and others.
You can use financial recording software to help organize your laundry business’s financial records .
For example, the AZlaundry application , whose prices start from just IDR 400,000.
If you already understand how to develop a laundry business branch above, it will be easier for you to run this business sector.
This means that it is not impossible that you will have more than one laundry business branch spread across various cities.
So, are you sure you want to open a laundry business branch?