When on the road, usually when looking here and there, you often find lots of laundry places. Then suddenly you want to have a laundry business and want to start but you are afraid because you don’t know how to develop a laundry business.
Relax guys, fear in starting a business is definitely there. That’s why before you start a business, you really have to know the ins and outs such as the business strategy that you will use for the market later.
“Eh, why is that?”
Because if you don’t understand the strategy in general, your business can’t run well. Because, behind the success of a business there must be a mature plan.
For those who want to start a laundry business, let’s first learn about the business strategies that you can use to overcome obstacles in this business.
History of Laundry Development
If we discuss the history of how this laundry business was created, perhaps we can summarize briefly that it began with people using river water to wash their clothes. This has been a habit of the community since the 19th century.
Then move on to washing soap whose production and distribution began in 1870 which was uniquely packaged, in the form of a box, round or even a special glass bottle of soap. Then followed by the presence of a washing box in the early 20th century which was very helpful in lightening the burden of washing clothes.
From there, the washing machine began to appear, which would later help the laundry business in the next era, namely laundry services or clothes washing services, which were first published in America and then spread throughout the world.
Now, the spread of laundry business is so rapid in various parts of the world because the innovation is so helpful in human work. In addition to minimizing the energy expended, laundry service innovation also saves a lot of time, especially for people who have fairly busy activities.
The Spread of Laundry Services
Moving on from the previous discussion, now we are talking about how this modern laundry service is implemented as a business.
Entering the 2000s, when the development of this technology greatly influenced the Indonesian economic sector through this laundry service. The emergence of the latest innovation in the form of an automatic washing machine with a dryer at the same time, of course, made the laundry business increasingly popular.
Not only offering laundry, laundry business owners also offer a variety of other additional services such as dry cleaning, shoe washing, and even delivery of the clothes.
This makes laundry business owners continue to develop their laundry business in an increasingly renewable way from year to year because they aim to provide the best service that adapts to current conditions.
Benefits of Laundry Service Business
“So, what are the benefits that can be obtained from this laundry business ?”
Here are some of the advantages of laundry services that might be an estimation tool for those of you who want to start this business:
1. Consistency on Request
One of the advantages of this laundry business is that the demand is consistent or even beyond expectations, which is why consumer demand from time to time will always be there or increase so that you can estimate how potential there will be customers.
2. Stable Income
Having a laundry business results in stability in income because generally customers of this business are expected to return periodically. Therefore, provide the best service to captivate the hearts of customers.
This also counts on how to develop a laundry business .
3. Flexibility in Opportunities
It is said to be flexible for opportunities because you can start this laundry business just at home or anywhere. And if starting from home, this situation can certainly minimize expenses on business placement costs.
4. Potential to Expand Business
If your business is growing, you can use this as a consideration to develop your laundry business to be even better, such as adding new services that aim to increase income.
After learning the advantages of this laundry business, have you considered starting one? Or maybe you have thought about it but haven’t dared to start.
Let’s take a look at the next discussion, let’s review together how to develop a laundry business so that you are confident or not awkward!
Laundry Business Development Strategy
Every business must have a path to success. Therefore, you as a businessman must plan how you want your business to be run and maintained.
Here are 5 ways to develop a laundry business in this day and age so that your laundry business can be successful:
1. Create attractive branding
Having a unique or eccentric branding, usually often gets more attention because this unique branding is what serves to convey what you offer to customers. Having a slogan with a distinctive business will create added value to the audience’s perspective.
2. Place your business in a strategic location
Have you ever seen a shop that looks strategically located but is still quiet?
In choosing a business location, there are many things that must be considered. For example, if the location looks strategic but is still quiet, it means that the location is not the right location for business.
These are the things you should pay attention to before choosing a location for your business:
- Ease of accessing your business location
- Location visibility means that the business location can be seen by many people.
- The rental fee will be appropriate to your budget or initial capital.
- Pay attention to whether there are competitors in the surrounding environment
3. Set an appropriate price
Give the best price that has been adjusted to the overall calculation. Don’t give a price that is too expensive or even too cheap, because it can backfire on your business later.
4. Promote appropriately
In relation to the current era , technological sophistication is now increasingly rapid so that there are many ways for business people to carry out marketing in various ways, for example through social media.
Use social media appropriately, for example using social platforms for marketing purposes such as creating content with the aim of visually attracting the audience.
In addition, conduct regular research on what is trending on social media to create other promotional content that is more interesting and relevant to current life.
5. Provide the best service
Getting impressive or memorable service is every consumer’s dream. Try to make sure that you and the workers employed in your business are able to provide good service, such as being friendly and providing solutions when there are complaints or problems.
FAQ
What should you pay attention to before starting a laundry business ?
Things that must be considered before starting a laundry business are the location of the business, the suitability of the price of the services offered, how to market the business and the quality of service provided to customers.
What is the importance of a marketing strategy for a laundry business ?
It is very important because business competition nowadays can use various methods to market its business and that is why creativity in forming business strategies is really needed.
How to make a laundry business a sustainable business?
Improve service quality, implement business strategies effectively and efficiently, make good use of sophisticated technology, prioritize customer satisfaction and evaluate business strategies.